
Looking back on 20 years:
As American Heritage celebrates its 20th anniversary, what are the most significant milestones that have been particularly eventful? Or what achievements has American Heritage achieved in its 20 years?
It all began with a great passion for special products and the unique American lifestyle. 20 years ago, our adventure began very modestly in my garage. What began as a small project has developed into an inspiring success story.
My dream has always been to motivate people to enjoy life to the fullest – whether by baking extraordinary cakes, lovingly decorating their homes or simply by creating happy moments in their everyday lives.
A lot has happened in two decades. What started as a small Augsburg retailer, which over time operated five stores, has now become a wholesaler supplying the finest shops with special delicacies and lifestyle products throughout Europe. Despite our growth, our passion for retail remains alive in our Augsburg store and our online shops.
A long-held dream became reality last year: our own Augsburg popcorn factory! Here, we produce the finest popcorn and refine it with espresso, salted caramel, peanut butter, or fruit—all without artificial flavors or colorings. And this delicious popcorn from Everly Grace is now finding enthusiastic consumers far beyond the borders of Augsburg.
![]() Sabine Ryan and Charlotte Ryan of American Heritage |
![]() Sabine Ryan from American Heritage |
Changing business environment:
What are the biggest changes you've observed in customer purchasing habits for American gourmet food in Germany over the past two decades, and how has American Heritage adapted to these changes when selecting products for our portfolio?
The quality of our products has always been our top priority. We're not fans of foods with excessive coloring or artificial modifications. Instead, we always select the best quality. Whether it's the world's smallest maple syrup, the finest sauces, or special baking extracts – with us, our customers will find only the best. Our promise – quality you can taste and touch.
In today's hectic world, it's becoming increasingly challenging for our customers to visit our store. That's why it's important to us that everyone receives their favorite products quickly and safely delivered to their homes. And the proportion of international customers is steadily growing.
We offer food from all regions of America. Under our brand " Ryan's Specialties ," we now also import specialty foods from England, Scotland, and Ireland.
My favorite products include:
![]() Everly Grace Love Story Popcorn from Augsburg
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![]() Cinnamon Infused Maple Syrup from Crown Maple from New York |
![]() Country Ketchup from Stonewall Kitchen in Maine |
Product highlights:
Which products or brands were particularly popular or have a special story?
Our absolute highlight and best-seller in our range is Habanero Mango Aioli ! When this aioli is sold out, there's a real uproar from our customers, so we try to always have it available!
Our bestseller: Habanero Mango Aioli from Stonewall Kitchen
Tip: Season your sandwiches or nachos with some of this aioli. It also adds an extra kick to potatoes or vegetable skewers as a dip. Try it and see for yourself!
- Creamy aioli with a wonderfully fruity spiciness
- High-quality ingredients ensure excellent taste
- One of Stonewall Kitchen's most popular aiolis
- Sweet notes of mango, raisins and brown sugar perfect the taste
- Gives everyday dishes that certain something
- Perfect with chicken or as a dip for French fries
Customer journey:
How have customer responses and loyalty contributed to American Heritage's growth and success over the years?
Our colorful product range continues to grow and thrive – and we have our customers to thank for that! Many have discovered their favorite products in America and told us about them. Others have fallen in love with turquoise garden furniture that we imported especially for them.
Our story is a love story. Our customers love and support us, and for that, we are infinitely grateful. Thanks to our customers, we can offer the finest products from all over the world and enrich everyday life with unique finds and special delicacies.
Our great customer reviews are proof of this.
Selection of brands, partners and distribution partners:
How does American Heritage select its brands and distribution partners to ensure they live up to its commitment to quality and gourmet excellence?
We attend numerous trade fairs to select the best product range. We then travel directly to the manufacturers to inspect the quality of the products and the manufacturing process firsthand. We have personally tested and approved every product in our range. In addition, we regularly have our food tested in laboratories to ensure that it meets the highest quality standards. This way, our customers can be confident that they will find only the best products with us.
Our three best-selling brands are Stonewall Kitchen , Rufus Teague , and Crown Maple .
Celebration activities:
How is American Heritage celebrating this 20th anniversary? Are there any special events, promotions, or product launches planned?
This year, our birthday falls during the European Championships, and we couldn't imagine a better combination! Together we'll enjoy the joys of sport and togetherness, hopefully with good weather and a great BBQ.
And because a birthday is only half as fun without gifts, we're once again offering great discounts for our loyal customers this year. Celebrate with us and benefit from exclusive offers – we look forward to a wonderful birthday and indulgence season!
Vision for the future:
What is your vision for the next 20 years of American Heritage?
The world is moving faster and faster, and we're looking forward to the next 20 years. We have big dreams and even bigger plans: We want to attract even more customers and further expand our product range. We remain true to our passion and commitment and want to offer personalized and caring service despite the advancements in AI.
Our greatest wish is to continue serving our customers with the same enthusiasm and dedication in the years to come. We want to surprise our fans with new, unique products and continually improve their shopping experience. Your satisfaction and trust are our driving force.
Together, we strive to achieve new milestones and create unforgettable moments. Exciting new products, special promotions, and the continuous development of our offerings are our goal!
Sabine, any last words?:
I would like to express my heartfelt thanks to all of our customers, supporters, and employees over the past 20 years. It has been a very special journey, one that has had a profound impact on me. I have been able to experience many wonderful moments and meet many friends. On days like these, I always shed a tear of emotion because I consider it an absolute gift. It's not for nothing that we print "With Love from the Ryan's" on all our packages—I feel the same way. We are able to send a little piece of love into the world, and that's wonderful.